MAPLE TAFFY, A TRADE SHOW SHOWSTOPPER
Maple Taffy probably isn’t the first thing that comes to mind when you think of trades shows, but if you’ve been looking for a unique element to add to your booth, it might be exactly what you need.
Sixty Six Brix can provide a compact Maple Taffy station tailored to complement your exhibitor booth. Our mouth-watering treats draw customers in and keep them interested as they watch the magical process of maple on snow. Its visual, eye-candy appeal makes it ideal for social media sharing and hashtagging — you’ll easily become the trending talk of the trade show!
Over the years, Sixty Six Brix has been hired for a number of trade shows.
We accompanied the popular Quebec company, Pajar, to the FN PLATFORM shoe show, an international trade show held at the Las Vegas Convention Center. They wanted a fun, unique aspect to their booth with a decidedly Canadian touch, and what better way to represent Canada than with Maple Syrup! We offered servings of Maple Taffy to every attendee that came by the booth, fostering engagement with the company's brand and product. With over 500 exhibitors, it was a perfect way to stand out. The lure of Maple Taffy drew in new and curious passers-by and captured their attention, allowing the sales reps an opportunity to connect with customers.
At the end of the show, Pajar won the award for Most Creative Booth. We are both proud and honoured to have been a part of it!
Another successful trade show exhibit offering Maple Taffy on Snow.
In Montreal, we teamed up with Ivoclar Vivident to serve maple taffy for their booth at the JDIQ Conference at Palais de Congres. Ivoclar Vivident paid homage to Canada's 150th birthday and pulled all the stops to make it an all-Canadian celebration. Decked out in plaid, we served 1000 people 'La tire' — the Quebecois term for Maple Taffy. It was incredible to see so many people smile at the sight of this French-Canadian treat.
It’s common practice among many companies to offer swag or printed materials as a hook while exhibiting at trade shows, but our station offers that extra detail that makes all the difference. It offers the one-of-a-kind experience of Maple Taffy on Snow that will leave a lasting impression on everyone who stops by your booth.
Hire us for your next trade show exhibit — your audience will thank you for it.
